FAQ - frequently asked questions
The questions we keep hearing about how it works, security, and billing. Answers without dodging.
- How is Enriq different from ChatGPT or Claude?
- ChatGPT and Claude are generalist AIs: they have no access to your ad accounts. You have to paste screenshots or CSVs, which they often misinterpret. Enriq is natively connected to your platforms, understands platform semantics (ROAS, CAC, frequency, audiences…) and answers with your data. Comparable to the difference between asking medical advice from Google vs your doctor who has your file.
- Will my data train your model?
- No, never. No customer data is used to train a model, neither ours nor a partner's. It's contractual and technically guaranteed by tenant isolation. Spelled out in the DPA (Data Processing Agreement) available on request.
- What happens if you shut down the project?
- 90-day minimum notice, during which you export your full history in CSV or JSON. And even without that notice: your ad accounts stay your accounts, Enriq only reads them. No technical lock-in on your side.
- How long to connect my accounts?
- 2 to 5 minutes per platform, via official OAuth. Once connected, Enriq accesses your history over the last 12 months (or whatever the platform allows) and delivers first recommendations, immediately actionable.
- What if Enriq makes a mistake?
- Like any system, Enriq can be wrong. So we structured the product to make every error verifiable: every answer cites its sources (platform, period, segment). On diagnostic questions, the correct-answer rate stays above 92%. Our commitment? Say “I don’t know” rather than invent.
- Does it replace my analyst?
- Does your analyst spend Mondays consolidating exports and formatting slides? Yes, Enriq replaces and outperforms that. If they're a top-1% paid media expert with years of 7-figure accounts, then no. Enriq won't outperform them. It saves them time and energy. The truth: most advertisers don't have access to the second profile. That's exactly why we built Enriq.
- Which metrics does Enriq analyze?
- Every metric exposed by the platforms' official APIs: ROAS, CPA, CPC, CTR, CPM, impressions, clicks, conversions, frequency, audience quality, search terms, quality score, impression share. Crossable on the usual axes: campaign, ad group, creative, audience, placement, device, period, geography.
- How long do you keep my data?
- As long as your account is active. On cancellation, complete deletion within 72 hours (logs included). You can export your full history in CSV or JSON at any time from your account.
- Where is my data hosted?
- 100% European Union infrastructure. Primary database in France, encrypted backups in Germany. No data leaves the EU territory. GDPR-compliant by design.
- Is there a free trial?
- Not yet. Enriq.ai isn't open to the public yet. The first 100 waitlist signups get 2 months free on the Solo plan and 1 month free on Team at launch. No card required to join the waitlist.
- Can I cancel anytime?
- Yes. No minimum commitment. Cancellation is one click from your account. You keep access until the end of the billed period. No exit fees.
- Can Enriq modify my campaigns?
- No, never. Enriq uses read-only OAuth scopes exclusively. The product reads your data to answer your questions; it has no write permission on your ad accounts.
ChatGPT and Claude are generalist AIs: they have no access to your ad accounts. You have to paste screenshots or CSVs, which they often misinterpret. Enriq is natively connected to your platforms, understands platform semantics (ROAS, CAC, frequency, audiences…) and answers with your data. Comparable to the difference between asking medical advice from Google vs your doctor who has your file.
No, never. No customer data is used to train a model, neither ours nor a partner's. It's contractual and technically guaranteed by tenant isolation. Spelled out in the DPA (Data Processing Agreement) available on request.
90-day minimum notice, during which you export your full history in CSV or JSON. And even without that notice: your ad accounts stay your accounts, Enriq only reads them. No technical lock-in on your side.
2 to 5 minutes per platform, via official OAuth. Once connected, Enriq accesses your history over the last 12 months (or whatever the platform allows) and delivers first recommendations, immediately actionable.
Like any system, Enriq can be wrong. So we structured the product to make every error verifiable: every answer cites its sources (platform, period, segment). On diagnostic questions, the correct-answer rate stays above 92%. Our commitment? Say “I don’t know” rather than invent.
Does your analyst spend Mondays consolidating exports and formatting slides? Yes, Enriq replaces and outperforms that. If they're a top-1% paid media expert with years of 7-figure accounts, then no. Enriq won't outperform them. It saves them time and energy. The truth: most advertisers don't have access to the second profile. That's exactly why we built Enriq.
Every metric exposed by the platforms' official APIs: ROAS, CPA, CPC, CTR, CPM, impressions, clicks, conversions, frequency, audience quality, search terms, quality score, impression share. Crossable on the usual axes: campaign, ad group, creative, audience, placement, device, period, geography.
As long as your account is active. On cancellation, complete deletion within 72 hours (logs included). You can export your full history in CSV or JSON at any time from your account.
100% European Union infrastructure. Primary database in France, encrypted backups in Germany. No data leaves the EU territory. GDPR-compliant by design.
Not yet. Enriq.ai isn't open to the public yet. The first 100 waitlist signups get 2 months free on the Solo plan and 1 month free on Team at launch. No card required to join the waitlist.
Yes. No minimum commitment. Cancellation is one click from your account. You keep access until the end of the billed period. No exit fees.
No, never. Enriq uses read-only OAuth scopes exclusively. The product reads your data to answer your questions; it has no write permission on your ad accounts.